Growth
Leveraging Sales of Consumption Products
What it is
The development and execution of projects to improve product profitability, develop scalability and market penetration by adjusting product and channel portfolios as well as the product mix, improving the sales force, the distribution network and commercial organizational, and increasing the level of automation.

What is it for
Companies in extremely competitive markets that need to continuously improve their performance indicators as they refer to market share, increased competitiveness, performance improvement and sales results.

Steps
Where we are
Analysis of the business model :
   - Product portfolios
   - Market potential
   - Sales channels
   - Sales force
   - Commercial structure
   - Sales force compensation model
   - Sales Policies
Competitor analyses;
Analysis of the logistics model

Where we are going
   - What are the objectives to be reached?;
   - Design an action plan to correct gaps in the business model ;
   - Review of the costs and benefits of implementing the program;
   - Define the commercial strategy .

Who will go with us
   - Develop an organizational structure to support the action plan;
   - Train the team

What must be done
   - Monitor plan implementation using performance improvement groups ;
   - Carefully monitor results